Small business owners who are just starting out often times have to decide between a full-fledged website and a social media presence, in promoting their new business venture. The video below produced by Verisign illustrates why both choices do not have to be necessarily mutually exclusive.
In recent years, social media networks have become one of the most popular and effective means of promoting a business or a cause. Where applied correctly, it can bring very high returns-on-investment.
Who is Verisign?
Verisign is the domain registry that powers popular domain extensions like .com, .net, .tv, .name and new gTLDs like .ooo, .bank, .career etc.
Web4Africa is a Verisign partner through its ICANN Accreditation.
Web4Africa offers domain name registration, web hosting, website builders, SSL certificates and other web presence services to clients worldwide.
I do agree with you social media sites have become the trend setter and a platform to reach more people but promotional content gets lesser attention. The best way to grab their attention is through creative and quality content linked to your website.
So I feel both social media active presence coupled with a website is essential for businesses.
Just my opinion. 🙂